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We don’t do endless 'drops' or seasonal collections. We add consciously crafted, more sustainable, un-trend pieces when they’re ready and tirelessly tested on the roads we run.

IF YOU CAN'T MAKE IT SUSTAINABLY, DON'T MAKE IT AT ALL.

AND IF YOU DO MAKE IT, MAKE IT A PERFORMANCE-DRIVEN INNOVATION

THAT INSPIRES YOU TO GET OUT AND RUN. 

This is EVERYTHING that we are about from day zero.

Not token sustainable products. ONLY sustainable products.